Alice IvyAustralian electronic producer Alice Ivy (real name Annika Schmarsel) has been signed on a worldwide publishing deal by two industry heavyweights.
Native Tongue and Concord Music Publishing have entered a joint venture for the signing, fresh off the release of the Melbourne-based artist's second album, Don't Sleep.
"Publishing is something I've taken my time with,” Schmarsel said.
“I wanted to hold off until I'd matured as a songwriter and a producer and wait for the right partners to come along. Between the team at Native Tongue, who've always looked out for me, and my new family at Concord, it feels like the best possible set up for me at this exciting stage in my career.
"When it came down to it, they asked what I was looking for and I said, 'I want to be jumping on planes and writing music every day' and they said, 'we can do that!'"
EVP of Worldwide A&R at Concord Music Publishing, Kim Frankiewicz, added, "Alice Ivy is the full package of songwriter, producer and artist, and we, at Concord, are thrilled to work with her.
“With a talent like Alice Ivy, this is the perfect time to collaborate and sign an artist together with Jaime and the team at Native Tongue."
Meanwhile Managing Director at Native Tongue Music Publishing, Jamie Gough, described Ivy as "an inspiring artist, accomplished producer and talented songwriter".
"Annika presents a world of avenues for us to explore," Gough said.
"Kim and I have long talked about signing talent together, and I’m glad it has finally happened with such an exciting writer.
"We are very happy to be extending our long-term relationship with Concord in this manner, it’s going to be a lot of fun."
