Foxtel announces new landmark partnership.
Foxtel has today announced a new landmark partnership which sees the end of era for famous Australian music channels including [V], Max and CMC.
The company has announced its new partnership with ViacomCBS will "provide a fresh, new line-up of music channels offering a wider range of music genres for Foxtel subscribers" from 1 July.
“We are delighted to forge this new partnership with ViacomCBS which reaffirms Foxtel’s commitment to music television designed for Australian audiences," Foxtel Chief Commercial Officer, Amanda Laing, said in a statement.
“The agreement continues the refresh of Foxtel’s channel line-up and provides our customers with an even greater choice of music genres.
"ViacomCBS are global leaders in music television with a long-standing commitment to Australian music and we are pleased to continue building on our relationship with them with this historic new arrangement.”
The new music channels starting in July include:
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The chart-toppers, award-winners and stadium-fillers from Australia and across the globe. A non-stop music festival of the hottest hits right now.
The urban club scene curated into a channel that never sleeps. The ultimate dance party where the beats are endless R&B, hip hop and dance hits
Since 1981 MTV has been the home of Music TV, MTV Classic immerses itself in that proud heritage. From Aussie Icons to the global supergroups and superstars of the '80s, '90s and naughties
Country Music Television featuring the best in country music from Nashville to Tamworth and everywhere in between
NickMusic is a kid-safe and family-friendly music video channel for 4-15 year olds featuring chart-topping hits by the world’s most popular artists
Foxtel Executive Director of Television, Brian Walsh, added that music will remain "a strategically important part of the Foxtel content story".
"These new channels will all be programmed by Australians, for Australians continuing our passion for local music curation," Walsh said.
“We are proud of the heritage of our owned and operated music channels and the success they have enjoyed entertaining Foxtel customers for the past 25 years.
"I want to acknowledge the management and music teams, past and present, who created Channel V, Max and CMC.
“Creating a great entertainment experience for our subscribers means constant renewal in every aspect of our business and our partnership with Viacom provides a fresh, new direction for music on Foxtel.”