"Thanks to literally everyone for understanding that this is not only a music industry issue but a whole society problem."
Press Club (Credit: Nick Manuell)
Melbourne/Naarm punk rockers Press Club are playing their largest hometown show to date on Friday (8 August), and in an ingenious move to sell the last few tickets, they sold them for half price.
And now, a “huge” number of fans purchased those half-price tickets and donated them to those who couldn’t afford tickets.
Last Friday (1 August), Press Club acknowledged that many are “feeling the pinch” during the ongoing cost of living crisis, so “in lieu of forcing people to make sacrifices to see us play live,” the band put up 50 half price tickets for their show at the Corner Hotel—dropping the price from $40 to $20.
Trusting their fans further, the band installed an “honesty policy” in which they said: “If you can’t afford full price, GO SICK. If you can, that’s your ethical dilemma. Remember that the ghost of Ozzy Osbourne will haunt you with Lemmy every night for the rest of your life.”
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On Wednesday (6 August), Press Club informed fans of how the half-price venture was going. Revealing that those tickets “sold out instantly (really says something huh?),” the group also noted that a “huge amount of people” bought tickets on behalf of those who couldn’t afford them.
So, Press Club had 14 tickets “donated by benevolent music lovers” up for grabs, and the first punters who send the band a direct message about the tickets get them.
The band concluded their post, “Thanks to literally everyone for understanding that this is not only a music industry issue but a whole society problem. VIVA GIGS!”
Press Club are finishing their national run at the Corner Hotel tomorrow night with special guests Placement and Dogworld. You can purchase tickets via Oztix.
The band are touring in support of their excellent new album, To All The Ones That I Love. The record is described as encapsulating the maturity of the band through a genre-shifting excursion across introspection, growth, change, and learning from past mistakes.
It captures the trademark exceptional musicality of what Press Club have become known for and filters it through an older and wiser group as they continue to grow, not only as acclaimed musicians, but as people, too.