The Music's Power 50 is a celebration of leadership and Australian music impact for the year.

Simone Ubaldi & Andrew Parisi (Credit: Charlie Kinross)
While Simone Ubaldi & Andrew Parisi may have had disparate career paths, together, they've curated one of the most admirable management rosters going around. While Andrew began his music industry journey working for Beat Magazine, he swiftly found himself working in management, looking after the likes of Chopper Read, before relaunching the Croxton Bandroom in Melbourne.
Meanwhile, Simone started as a writer, working alongside Andrew as a PR, before coming on board for day-to-day management at The Croxton. Since 2017, Andrew and Simone have also served as co-managers of Amyl And The Sniffers – arguably one of the biggest local musical exports of the modern age – as Co-Directors of Sundowner Artists.
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There’s a good chance that 2025 will be remembered as the year of Amyl And The Sniffers, and rightly so. Releasing their third album, Cartoon Darkness, back in late 2024, it didn't take long for the world to really sit up and take notice of the group.
With a global tour (which featured an appearance on the US’ iconic Coachella festival) kicking things off, an APRA Music Award for Song Of The Year was swiftly followed by more wins that money couldn't buy. A support slot for none other than AC/DC on their (potentially final) local stadium tour, a Grammy nomination, and a massive four ARIA Awards – including Album Of The Year, Best Rock Album, Best Cover Art, and the coveted Best Group.
Though it’s often easy to forget about the team behind an artist when they’re raking in the big wins, massive kudos needs to be given to the Sundowner Artists team, because the chances of these opportunities being realised without such a stellar managerial backing are likely slim.
Simone and Andrew both have their roots in street press, and that’s enough for us. But more seriously, their grassroots history in live venues, press and artist management is what puts them in good standing to support the global rise of Amyl And The Sniffers. They’ve helped the band make some very smart decisions that have kept their authenticity, feeding a fan base rather than chasing vanity metrics like number of streams or radio spins.
By focusing on fans first, they have proven that global careers can easily rise from Australia. And if they signed off on a $35,000 bar tab after the band’s recent show shutdown, they have earned their place.