Sip, Sip, Hooray! White Claw Vodka Lands On Aussie Shores For A Limited Time

5 December 2023 | 4:18 pm | Jessie Lynch
Originally Appeared In

White Claw Vodka has debuted in Australia in three enticing variants: Premium, Mango, and Pineapple.

White Claw Vodka

White Claw Vodka (Supplied)

Brace yourselves for the ultimate summer upgrade because White Claw, the go-to seltzer sensation, has debuted its latest drop – White Claw Vodka.

This limited-time offering, available in Australia for the first time, introduces the world's first Triple Wave Filtered Vodka, promising a superior, smoother finish that aligns seamlessly with evolving consumer preferences.

The award-winning White Claw Vodka, a product of nearly a decade of research and development, employs the groundbreaking Triple Wave Filtration technique. The innovative process involves filtering the vodka under the pressure equal to three 30-foot waves, resulting in a crystal-clear spirit.

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White Claw Vodka will debut in Australia in three delicious variants: Premium, Mango, and Pineapple, each infused with White Claw's iconic flavor. The Premium variant, boasting an Alcohol By Volume (ABV) of 40%, offers a deliciously smooth experience with notes of citrus and a hint of grilled sweet corn.

The Mango variant bursts with bright and juicy tropical notes, while the Pineapple variant, with an ABV of 30%, delivers a vibrant and juicy experience with a sweet, tropical note.

Penni Terrey, Brand Director RTD at Lion said: "We’ve listened to the demands of our Aussie fans to bring White Claw Vodka to Australia and we’re thrilled to announce its arrival.”

“Recognising the trend among Aussies for quality over quantity in alcoholic beverages, White Claw Vodka represents the culmination of nearly a decade of research and development.”

“Through our dedication and cutting-edge technology, we’ve crafted a truly distinctive vodka that aligns seamlessly with the evolving preferences of Australian consumers, offering a refined choice for those seeking a superior drinking experience this summer.”

To enhance the White Claw x White Claw flavor experience, the brand suggests serving the vodka crashing over ice with soda at sunset.

For ultimate creativity, mix a 30mL shot of White Claw Vodka with 120mL of your preferred White Claw Hard Seltzer over ice and finish it off with a lime wedge. With eight White Claw Hard Seltzer flavors, Aussies can create up to 24 possible flavor combinations for a personalised summer delight.

And the party doesn't stop there – White Claw is hooking you up with chances to win epic prizes, including the ultimate Summer House Party Starter Pack. Check out @whiteclawau on Insta for all the deets.

White Claw Vodka is now available in 750mL bottles for a limited time this summer at Dan Murphy’s (all flavours) and BWS (Premium only) from November 27 at a recommended retail price (RRP) of $68 until stock runs out.

For more information about White Claw, follow @WhiteClawAU on Instagram and Facebook or visit au.whiteclaw.com.

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