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Major Tourism Initiative Creates Musical Trail To Brisbane's 2032 Olympics

15 June 2022 | 2:00 am | Staff Writer

"These events will put Queensland places on the global map and evolve perceptions of what the word ‘Queensland’ means.”

A landmark new tourism initiative has launched today, putting music at centre-stage of Queensland's preparations for the 2032 Olympics in Brisbane.

Queensland Music Trails invites visitors from around the world to discover the wonders of Queensland's natural beauty through iconic music events in unique and amazing locations.

Each regional music trail will feature a broad musical style that best evokes its distinct geography and, in a state with such a diversity of amazing outdoor locations, the annual trails calendar will include something for everyone.

Next year, 16 different regional and metropolitan places will host bespoke music experiences across trails in the Outback, North, Far North and South East of Queensland.

$20 million will be invested in the initiative over the first three years by the Queensland Government, posing a major boost to both the arts and tourism sectors. 

While artists from around the world will be involved in Queensland Music Trails, special attention will be drawn to Queensland's established icons and emerging musical talent, with over 800 opportunities created for Queensland artists and arts workers. 

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Queensland Music Trails is an initiative of QMF (Queensland Music Festival), which has delivered music events in partnership with over 100 Queensland communities across its 23-year history.

“Queensland Music Trails will be a mind-blowing travel experience, but at its heart and soul is a sincere desire to make a meaningful contribution to the story of Queensland," said QMF Chief Executive Joel Edmondson.

"These events will put Queensland places on the global map and evolve perceptions of what the word ‘Queensland’ means,”

QMF, the team behind existing events like Yarrabah Music and Cultural Festival, Opera at Jimbour and The Long Sunset, is currently planning to kick off the first Queensland Music Trails in 2023.

You can check out all the information HERE.