Every Time I Die facing legal action over Twitter pranks
Every Time I Die may be facing legal action over the series of pranks the band posted last week when promoting their upcoming new DVD, "Shit Happens: The Series".
The band took a unique approach to promoting the new DVD, where they decided to post fake re-tweets from celebrities such as Kanye West, Andy Dick, Justin Bieber, and Jimmy Fallon.
Examples included:
"RT @AndyDick i did the Jimmy Kimmel show w/ @evereytimeidie in 08, they’re cracking me up, get their dvd"
"RT @JimmyFallon @everytimeidie this is brilliant, you guys need to come play my show to promote your new dvd!”
"RT @justinbieber: if I don't have pubes by oct 26th, I'm sure the ETID DVD will give me a whole mess of em, yo!"
The band's front man Keith Buckley explained the idea:
"It all started backstage in Germany. Jordan decided to fake retweet Obama pretending to promote the DVD coming out on October 26th. Once we saw that, we realized the possibilities were endless so we just began a fake campaign using the bi...