Poppy Reid Departs The Brag Media

Poppy Reid, The Brag Media's co-founder, departed the company eight years after co-founding it with Luke Girgis and Sam Benjamin.

Sharing the news on LinkedIn yesterday (18 September), Reid revealed that she’s ready for the next chapter of her career.

“Surprise! I have departed The Brag Media,” she wrote. “I co-founded the company with literal visionaries Luke Girgis and Sam Benjamin at the end of 2016 and after almost eight years building and growing the business, I am ready for my next career growth spurt.”

Giving her co-founders a shoutout for providing her with “empowerment with a safety net,” Reid wrote that the Brag team “would not have been able to” deliver successful quarters of consecutive growth, the launch of new publications and experimenting with new formats and initiatives and strategies without their “leadership, advocacy and cheerleading.”

She continued, “That all-star team built a publishing business from almost no revenue to a place where it was acquired by a public company for $10 million.

“As the last co-founder to take their Brag Media bow, I have a few thank yous to give the current team members I adore.”

From there, Reid praised her team at The Brag, including Katerina Taylor, Conor Lochrie, Jack Castles, Denise Barnes, Mari Steptoe, Jake Challenor, James Di Fabrizio, and many more. She signed off by wishing Joel King, Josh Simons, and Jessica Hunter “all the best for the future.”

She concluded, “Thank you all for making this chapter so memorable.”

Reid’s departure from The Brag Media follows fellow co-founder Luke Girgis’ recent departure from the company, which saw Jessica Hunter promoted to Head of The Brag Media and Lars Brandle promoted to Head of Content.

Girgis said of his co-founders, “The Brag saw massive growth in a shrinking publishing sector where almost all our competitors either dramatically shrunk in size, left the market or shut down completely.

“We defied the odds and market expectations, and it’s all because of my cofounders, Sam Benjamin [and Poppy Reid]. You have become my best friends, and I’m so proud to know you both.”

Later in his statement, Girgis wrote that he was “so proud of what we built together.”

Girgis has gone on to become the CEO of Providoor.