Drake

Teaser campaigns often seem to be replacing the traditional method of direct marketing, but do they actually work?

The conventional album roll-out is no longer the norm, with teaser campaigns proving more engaging and, ultimately, successful.

As Drake dominates the top end of the charts this week, Canberra's own Genesis Owusu is the latest Aussie hip hop act to top the Aussie Albums chart.

Drake mentioned Melbourne in the intro of his song, 'Dust' – the second track from his newly released 'Iceman' album.

BOOM! Here's three new albums from Canada's favourite rapper.

Fans hacked at the ice structure, climbed it, and used blowtorches to discover the release date of Drake's forthcoming album, 'Iceman.'

It seems Obama hasn’t picked a side on the Drake and Kendrick Lamar feud...

Other artists who appear in the music categories include Sleep Token, Kendrick Lamar, KPop Demon Hunters, and more.

A federal judge ruled that a “war of words” in a “heated rap battle” didn’t break the law.

"Despite extensive efforts to find a solution, rescheduling within the necessary timeframe was not possible."

Drake might have only released 'Some Sexy Songs 4 U' two months ago, but he's already working on "a slap" of a new album.

The last four dates on the tour have been postponed due to "scheduling conflicts".