‘Buckle Up For Chi’, a new awareness campaign aimed to highlight the importance of seatbelts has been launched by family and friends of late Deftones bassist Chi Cheng.
Cheng passed away in April following injuries first sustained in a 2008 car accident.
“Buckle Up For Chi was established in an effort to honor the memory of an amazing man who's life was tragically changed after he was involved in a car accident in which he was not wearing his seatbelt. This campaign serves as a tribute to not only the legacy he left behind, but to the lives that will be saved because of seat belt awareness,” a site description reads.
You can read more about the campaign here.
