Can Commercial Radio Reclaim Their Gen Z Audience?
iHeartRadio app, FM in Western Sydney and Katoomba, DAB+ nationally, as well as Instagram , TikTok , YouTube and cada.com.au . According to ARN, the first two months of CADA saw web traffic ... with 32 percent, followed by 31 percent for video streaming including YouTube and TikTok. Radio’s share, according to the IFPI, was just 17 percent, followed by nine percent