Sony Music Entertainment Australia has announced a new joint venture today, working with Christian Lo Russo on label Arcadia Records.
Lo Russo was previously the frontman for Amy Meredith, who signed with Sony back in 2008. In 2015, Lo Russo opened The Artist Studio, "a home for aspiring artists to connect with a network of artists, songwriters and producers".
Lo Russo and Sony will work together on signing, A&R, marketing, promotion and releases of new Australian artists through the label.
“It’s been a wild ride since I kicked off my music career and I love that it has come full circle and I’m back with the Sony Music family," he said.
"I’m stoked to join forces with Denis Handlin and the team who really get the vision, artistry and ethos of Arcadia Records, and the incredible artists that make The Artist Studio so special."
"I’m excited to help launch artist careers, but also play a part in building the network and community to drive the future of Australian music. I can’t wait to see what magic we create together."
"Christian and Sony Music have a long history together and I am thrilled that he has decided to partner with our company for the Arcadia Records label,” added Denis Handlin AO, Chairman and CEO of Sony Music Entertainment Australia and New Zealand.
"Christian’s creative vision and dedication is exceptional, and we look forward to working with him and the incredibly talented artists in their long-term career development."
This is the second announcement for Sony and Lo Russo in the past few months, with 19-year-old Sydney artist MAY-A (who Lo Russo co-manages) announcing her signing to the label in October.
