Emerson Snowe Inks Deal With Berlin-based Label; Releases New Single

9 February 2021 | 2:14 pm | Staff Writer

"I wrote it in 30 minutes after a friend listened to a batch of my music."

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Emerson Snowe - real name Jarrod Mahon - has signed a new international label deal. 

The formerly Brisbane-based artist has inked a deal with Berlin's Duchess Box label, who will represent him in Europe where he now lives. 

Mahon will continue to be represented by Liberation Records in all other territories, who he signed with ahead of his breakout performance at BIGSOUND 2018

In addition to the signing, Mahon also shares his latest single, Frankenstein

“Frankenstein was the last track written in this soon to be released collection of songs," he said. "I wrote it in 30 minutes after a friend listened to a batch of my music and said that it had given them life."

“I had become lost with myself and who I thought I was meant to be," he added. 

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"Once people in your life fall away and you’re left with yourself, you can be as self-aware as you want to be - but you’re gonna realise sooner or later you have no clue who you are.

"I had moved from one addiction onto another. This track, although it was written very fast, holds a lot of weight into who I was at that time. A time of self-isolation, not sleeping until midday the next day, and gripping onto any ego I thought I had at all."

The video saw Mahon work with LA artist Joe Sams. 

“I was invited to a release party in the Hollywood Hills in LA. Later on in the evening a dude arrived holding two life sized hand-made puppets - similar to the muppets from Sesame Street," he said about their collaboration. 

"I watched him place them down in chairs in the dining room, he placed a beer into one of the puppets hands and closed it shut. Whoever this cat was I knew I wanted to do something with him. 

"His name was Joe and his animations and mind is not only the most sincere portrayal of an artist I had seen in a long time, but is inspirational and built on pure love for a craft. Later on, he told me that he had folders and scrapbooks full of disembodied corpses and really grotesque images that he wasn’t able to use in any of his previous projects. I’m so grateful to have met him and have something to show of this period in both of our lives.”

Check out Frankenstein below.