Power 50 - #13: Millie Millgate

7 March 2019 | 5:40 am | Bryget Chrisfield

#13: Millie Millgate - Sounds Australia, Executive Producer

BACKGROUND CHECK

After garnering over a decade’s worth of experience working in artist management and venue booking (The Hopetoun Hotel, The Annandale Hotel), Millie Millgate went on to hold executive positions with both MusicNSW and the AAM (Association Of Artist Managers) before joining Sounds Australia in 2009. 

THE YEAR THAT WAS

As Sounds Australia's Executive Producer, Millgate is responsible for the rollout and representation of the Australian music industry at key international music events including but not limited to SXSW, The Great Escape, Canadian Music Week and Reeperbahn in Hamburg. Sounds Australia reached its ten-year milestone on 5 Jan this year and activity to date has produced 220 showcase events that have provided 1825 unique performance opportunities to ensure Australian artists get in front of global audiences. After partnering with G'Day USA at SXSW for Australia House in 2018, Sounds Australia programmed showcases and networking events throughout the week, offering Australian artists including G Flip, Stella Donnelly, Mallrat, The Teskey Brothers, Gordi and Gang Of Youths additional platforms for exposure. Australian artists also gained worldwide visibility thanks to Sounds Australia becoming a global curator on Apple Music. Sounds Australia returned to South America for a third consecutive year as well, presenting the Aussie BBQ at leading music conferences in Chile, Argentina and Brazil. 

2018'S CROWNING ACHIEVEMENT?

"Partnering with G’Day USA to deliver Australia House at SXSW with NPR hailing SXSW 2018, 'The year of Australia,' in their annual wrap-up."

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