Much like anything to do with the music industry, video clips are developing rapidly, and today ELIZABETH ROSE can finally unveil her own manifestation of video clip advancements.
In partnership with Google Play, the Sydney songwriter, producer all round legend has created a mobile interactive video for her latest single, the Remi featuring, 'Playing With Fire' - taken from her stunning debut album, INTRA.
And if you haven't already guessed, the music video collaboration aims to fully embody the story behind the track, with users literally being able to play with Elizabeth Rose’s emotions by tapping, swiping and moving their phone/desktop/laptop/tablet screens, creating a game-like interaction.
Rose said about the process, “Teaming up with my friends from Google was a dream. I really hope the fans have fun playing with what we’ve done. We didn’t just squash the music and technology together. We melded it, so fans can interact with the meaning of the song, not just the visuals.”
Elizabeth Rose is more than just a solo artist, her musical boldness and an opinionated prowess in her music has made here not only a talking point, but a conversation starter. And today she can add technological frontrunner to her CV too. It's just another step on a fascinating and powerful journey from one of the country's fastest rising stars.
PLAY WITH 'PLAYING WITH FIRE' HERE
INTRA is out now on Midnight Feature / Inertia.
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ELIZABETH ROSE GUEST MIX FOR PURPLE SNEAKERS ON FBI CLICK
