SPC, VEGEMITE & DJ Andy Murphy Team Up For The 'Ultimate Aussie Mashup'

The combination of baked beans and VEGEMITE is the stuff of Aussie culinary legend. Now SPC and VEGEMITE have taken that combo to the next level. The two iconic Australian brands have combined to release an unexpected house music banger The Ultimate Aussie Mash Up

Mixed by revered Australian DJ Andy Murphy, The Ultimate Aussie Mash Up is a fusion of the two brand’s jingles and is influenced by the funky house music of the 90s. 

Well-known in Melbourne’s club scene, Murphy has officially added the new release to digital streaming services. The Ultimate Aussie Mash Up drops off the back of the two Aussie pantry staples joining forces for SPC Baked Beans & VEGEMITE, now available in supermarkets nationwide. 

Speaking on creating the track, DJ Andy Murphy said: “I’ve created a 90’s piano-house influenced dance track using the jingles of iconic Australian brands SPC and VEGEMITE. These jingles have been such an iconic part of living and growing up in Australia and I wanted to create a feeling of nostalgia, in a progressive, fun and funky way.” 

SPC Marketing Manager, George Dimkin, said: “We are pumped to continue the momentum from the launch of SPC Baked Beans & VEGEMITE. It’s been so much fun working with Andy, and we’re excited to see the response from baked beans lovers and club-goers! We wanted to inject some of the fun back into the baked beans aisle and it’s fantastic to see that we’ve now got a mashup that combines our Hungry Little Human Beans and Happy Little VEGEMITE jingles.”

Jacqui Roth, VEGEMITE Marketing Manager, said: “Now that Aussies have had a taste of the SPC Baked Beans & VEGEMITE goodness, we don’t want it to stop there. This mashup means you can have a boogie whilst enjoying your newest favourite pantry staple. We are so excited for Aussies to give the new original track a listen."

Both The Ultimate Aussie Mash Up and SPC Baked Beans & VEGEMITE are out for your consumption.