Worker Sprung Urinating In Beer Tank In Viral Video

Tsingtao Brewery, the third-largest selling beer brand in the world, is experiencing an unprecedented PR disaster after a video surfaced, revealing a brewery worker allegedly relieving himself in one of the beer ingredients tanks.

The shocking clip has garnered tens of millions of views on social media, causing a wave of backlash and plummeting stock prices on the Chinese stock exchange.

In the video, which emerged online late last week, a worker, decked out in brewery uniform and wearing a helmet, can be seen scaling a high wall before discreetly urinating into the brewing tank.

The clip quickly went viral, sparking outrage and disbelief among beer drinkers.

WATCH: Chinese beer maker Tsingtao Brewery said on Monday (Oct 23) it had alerted police and taken steps to prevent contamination after a video apparently showing a worker urinating into a container of beer ingredients went viral. https://t.co/hlKoWOHggF pic.twitter.com/bdm3lIX8JX

— TODAY (@TODAYonline) October 25, 2023

An unnamed source cited by local Chinese media reports that both the worker suspected of the urinary intrusion and the person behind the camera have since been arrested by Chinese authorities.

The incident has ignited just a wee bit of discussion on social media — particularly Weibo, as citizens express their dismay and even unleash a few puns of their own.

Management at Tsingtao Brewery Co reacted swiftly, sealing off the batch in question as soon as they were made aware of the video's existence. Despite their efforts to contain the situation, Tsingtao's stock shares have taken a nosedive, plummeting nearly eight per cent on the Chinese stock exchange.

In response to the incident, Tsingtao management stated it “attached great importance” to the video.

They added: “We reported the incident to the police at the earliest opportunity, and public security organisations are involved in the investigation.”

“At present, the batch of malt in question has been completely sealed. The company continues to strengthen its management procedures and ensure product quality.”

The video has sent shockwaves through China, where Tsingtao is not only one of the country's top-selling beer brands but also a symbol of national pride.

The incident has also made waves in Korea, where Tsingtao is the number one imported beer. Local bars and restaurants in Korea have reportedly stopped serving Tsingtao, and distributors are now facing demands for refunds from concerned consumers.

On social media platforms, Chinese netizens haven't held back in sharing their thoughts. One user commented, “A piss that will ruin a lot of money, this worker has done some real damage here.”

A second added, “Good thing I don’t drink beer – but it’s unimaginable if this brand is finished because of thi.”

“I’ve always said the beer here is like horse pee,” another said. “Turns out I was wrong.”

The Tsingtao Brewery is now facing an uphill battle in its damage control efforts as it strives to rebuild its reputation and regain the trust of consumers in whats become more than a "wee bit" of a mess to clean up.