Triple J Is Now More Popular Than 2Day FM

The high profile defection of breakfast radio hosts Kyle Sandilands and Jackie-O from 2Day FM to KIIS 106.5 has halved the audience of their former station, with Sydney's top FM station plummeting to the bottom of the pile – behind the likes of triple j, Triple M and Nova.

The first metro ratio ratings survey for 2014 have been released today under new provider GfK, who have taken over from Neilsen in 2014. While there may be some discrepancies in comparing the last ratings of 2013 which were compiled by Neilsen to today's first GfK offering, the big story is undoubtedly Kyle & Jackie-O's move, who have taken a six percent share of the breakfast audiences to KIIS – who have immediately become the top FM station in the market with 8.8 percent share.

Around the country triple j has mixed figures in their weekday audiences, but excelled in their weekend performances.

See below to see the full ratings, as well as key points from each city. Click on an image for a bigger picture. Tables re-published with permission.

SYDNEY

Big mover is KIIS 106.5 who gain 3.9 percent on weekdays, thanks to a 6 percent breakfast show jump. Formerly Mix 106.5, they're up 1.5 percent to 7 percent on weekends. Now the top FM station.

2Day FM plummets, losing 4.5 percent on weekdays to 4.2 percent and 3.8 on weekends to 3.5 percent. Lost 6.6 percent at breakfast, 12.3 percent in the 18-24 demographic.

Triple j loses 1.3 percent on weekdays to a 5.2 percent share, up 1.4 percent on weekends to 6.5 percent. Has more listeners that 2Day FM in both. Also ahead of Triple M, which has 4.9 percent on weekdays and 4.3 percent on weekends.

ABC 702 loses 2.4 percent under new breakfast host Robbie Buck, down 1.1 percent on weekdays to 9.9 percent. Still second in the market to all-conquering 2GB, which has 13.6 percent weekday share (down 0.8 percent).

MELBOURNE

3AW stays top despite 2 percent weekday drop, now at 12.2 percent. Down 1.5 percent weekends, to 10.8 percent.

Triple M comes back to the back on weekdays, with a 1.2 percent loss taking them to 7.4

Triple j gains 1.7 percent on weekends to 6.8 percent share, up 0.5 percent on weekdays to 6 percent. Gains came in 18-24 demographic, which is up 5.3 percent to 16.9 – just behind Nova's 17.6 percent (down 2.9 percent this period).

ABC 774 has 10.9 percent weekday share, down 0.4 percent, and is behind only 3AW.

BRISBANE

Triple M are the big weekday movers with 2 percent jump to a 10.4 percent share, with gains coming throughout the day.

Was a tight market all 2013 and 97.3 FM take the first win of 2014, with 1.3 percent jump to 13.3 percent share on weekdays.

Traditionally a strong market for triple j, they're now the second most popular station on weekends with a 2 percent jump to 11.5 percent, passing Nova (11.3) and behind only 97.3 FM (13.5). However they consolidate back to 8.8 percent on weekdays with a 2 percent fall.

Tough period for ABC 612, which drops 2.3 percent (the biggest of the Brisbane survey) to 9 percent on weekdays and 1 percent to 8.8 percent on weekends.

PERTH

Mix 94.5 extends its lead to 15.2 percent market share on weekdays, up 0.9 percent. It's a good 2.9 percent ahead of Nova, which is second with 0.2 percent jump to 12.3 percent.

Perth is, of course, the site of triple j's historic first ratings win and they continue to hold double-digit shares in 2014. Up 0.9 percent on weekdays to 11.6 percent share, they also gained 2.9 percent on weekends to 12 percent – where they're now second only to Mix 94.5 who've 14.1 percent of the market. They dominate the 25-35 demographic, with 25.6 percent of listeners.

Biggest weekday gainer was 96FM who picked up 1.5 percent to 12.1 percent.

The biggest weekday loser lost the same amount, with 6PR dropping 1.5 percent to 6.3 percent share.

ADELAIDE

The weekday market tightens considerably, with leader Mix 102.3 coming back to the back with a 1.6 percent drop to 14 percent. FIVEaa gains 2.9 percent to close in at 13.5 percent, while ABC 891 is sniffing around still with a 1 percent jump to 13.6 percent.

Echoing trends around the country, triple j struggled on weekdays in Adelaide – down 1.6 percent to 5.8 percent – but gained well on weekends – up 2.6 percent to 8.1 percent.

ABC 891 have taken the weekend lead, with a 2.7 percent jump taking them to 14 percent and passing Mix 102.3 who lose 4.4 percent to slip to 11.7 percent.

This first radio ratings for the year is also the first time the ratings have been release under the new survey provider GfK. The market research agency have won this year's contract and will release eight metro market surveys and three regional surveys in 2014, estimating that they will survey 60,000 people across those releases.

As part of their data collection GfK have implemented an 'e-dairy' on computer, tablet and phone to compliment the traditional 'paper diary', which is still used by 80 percent of respondents.