What So Not
Founded: 2010
Location: Australia
What So Not is an electronic music project by Australian record producer Emoh Instead (stage name of Christopher John Emerson). What So Not has toured the world, playing in various festivals, including Coachella Valley Music and Arts Festival, Pukkelpop, Ultra Music Festival and Lollapalooza. What So Not is best known for his hits such as Innerbloom (What So Not Remix) (by RÜFÜS DU SOL),"Gemini" (featuring George Maple), "Jaguar", "High You Are" and "Tell Me" (with RL Grime). He has featured on charts such as the Australian Singles Chart, Triple J Hottest 100, and USA iTunes Dance Album chart. He released his debut album titled Not All the Beautiful Things on 9 March 2018.
Albums
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Aussie Act Remixes Run The Jewels Hit
"For me, as a producer, Run The Jewels are one of the most exciting groups out there."
What So Not Inks Worldwide Publishing Deal With BMG
“Chris is an extremely rare breed of producer."
Live Review: What So Not, Chrome Sparks, Kota Banks
"What So Not is one of the most significant recent Australian producers and his vibrant elevated stage set-up certainly reflected this."
Live Review: What So Not, Chrome Sparks, Kota Banks, Tina Says
"Another notoriously high energy set that ticked all the boxes."
Album Review: What So Not - Not All The Beautiful Things
"A well-curated, well-rounded work on a bed of exquisite production."
What So Not Announces Aussie Leg Of 'Beautiful Things' World Tour
Get excited!
DJ Amongst Dozens Charged With Drug Possession On US Cruise Dance Festival
New York DJ Gina Turner says it's a "misunderstanding".
What So Not Teams Up With Daniel Johns For Personal New Track
A combination we never knew we needed.
Live Review: What So Not
"The Goods Shed turned into a jungle, as the audience lost their inhibitions and gave into their inner-electro animal."
Alison Wonderland, What So Not & More Smashed Sets At Candys' Keep Sydney Open Party Last Night
You have every right to be bummed if you weren't there.
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